Angela Daniela Malagón Beaven, FSCP, CLI, has spent 20 years figuring out what actually keeps advisors engaged, productive and loyal.

The result? An 84% retention rate across 140 advisors, proving that the 2025 MDRT Culture of Excellence Gold Award winner's campaign approach doesn't just work for small teams — it scales.

Malagón discovered that effective campaigns need to span three critical zones: quick wins that generate immediate energy, sustained development that builds lasting habits and aspirational rewards that reinforce belonging. In this webcast, she shares five refined frameworks — from high-energy prospecting sessions to 10-week transformation programs — that work for new advisors and veteran producers alike.

You'll discover:

How to balance short-term energy with long-term engagement
Campaign structures that work for all performance levels
Why branded rewards build pride and retention
Systems that make participation feel rewarding
Perfect for agency leaders tired of turnover cycles, this session provides immediately actionable frameworks proven over two decades and 140 advisors.

Angela Daniela Malagón Beaven FSCP, CLI

Appearances